Job Description
- Develop and manage digital marketing campaigns
- Manage and plan digital marketing budget
- Work closely with design and marcomm team to execute digital campaign
- Oversee social media strategy
- Manage and maintain the company’s website(s)
- Write and optimize content for the website and social networking accounts such as Facebook and Twitter, YouTube, etc.
- Measure and report on the performance of all digital marketing campaigns including website, social media and YouTube.
- Continually work on the Search Engine Optimization of the website(s)
- Edit and post videos, podcasts and audio content to online site.
- Create online banner adverts and oversee pay per click (PPC) ad management
- Write copy for email marketing campaigns
- Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at forefront of competitors
- Work on printed material to supplement online products
- Other tasks as assigned
Job Requirements
- Bachelor degree in IT/Marketing or equivalent
- At least 1 or 2 years with digital marketing experience
- Demonstrable experience in marketing but fresh graduates are also welcome
- Very active with social media platforms
- Solid knowledge in social media and website analytics tools
- Experience or qualification in graphic design can be helpful
- Up-to-date with the latest trends and best practices in online marketing measurement
- Proficient communication skill
- Proactive and result-oriented manner
- Knowledge of social media, Graphic design, and video editing
- Strong in research and writing skill
- Ability to think and act quickly
- Hard working flexible, and patient
- Attention to detail